Phoenix AZ Event Production Guide: How to Make Your Event Futuristic?

GigRent has audio visual equipment rentals and technical support in Phoenix, AZ. We have an incredible assortment of AV equipment to facilitate any size event in the Phoenix area. Need AV rentals for your event, conference, or expo? Contact GigRent for more information. We have national and international experience and we’ve worked with Fortune 100 companies.

GigRent has active accounts in Phoenix at the larger hotels – the Fairmont Princess, the Phoenician, the Biltmore, and the Westin. In June, we provided audio visual rentals for the annual operating plan meeting for Aramark. We were able to provide digital signage around the convention center to help people know where to go and to provide scheduling and timing throughout the day. With the system we used, we were able to update and make changes digitally. This helped with communication to the attendees and helped relay information consistently to everyone present.

If you think that most corporate events are uninspiring, inauthentic, and intimidating then you’re not the only one. Some enthusiasts may appreciate the opportunity to meet and network with some like-minded people in the audience. But the majority of the audience wants to slink out the door after the presentation. That’s because most people believe that the corporate event is boring and putting up a motivational speaker or the industry expert is no longer enough.

No matter how dynamic the content of your event is, keeping the audience engaged is one of the most challenging tasks. In this modern age, it’s necessary to completely embrace technology in order to capture the attention of your audience. Today, we will discuss the best ideas that you can follow to conduct your next event that will make a big impact. It’ll also help you to choose the right event production partner in Phoenix AZ that offers all the required services. So, without any further ado, let’s dive into it.

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Use LED Display Walls

Because we as human beings rely on visuals the most for almost everything, you must use the content and material for your event that takes advantage of this nature. By being bold and bright, an LED wall can highlight your event’s message and brand’s name. An LED display with its attractive visuals allows the participants to absorb information, rather than listening to boring and long presentations. Moreover, it’s also possible to curve, shape, and scale the LED walls according to your needs and requirements and they can accommodate any venue and event style. Consider consulting with your event production partner in Phoenix Arizona to utilize the available space with LED walls most effectively and efficiently.

3D Projection Mapping

3d projection mapping which is also known as spatial augmented reality or video mapping is one of the best ways to make your next event futuristic. Not only will it engage your audience in a unique way but it’ll also give your event the “wow” factor. Instead of using projectors that can only be used with their dedicated flat screens, you can use this modern technology to project anything you want on any type of surface regardless of the irregularity and complexity. Moreover, 3d projection mapping is capable of projecting most complex objects such as a vehicle, building, etcetera. You can utilize the power of this technology to create eye-catching and beautiful digital signage to create a futuristic atmosphere.

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Utilize the Power of Lighting

It’s never advisable to overlook the significance of lighting. Not only can the appropriate lighting create a perfect ambiance to bring in a crowd. But they can also keep your audience engaged all the time while highlighting the presenters and speakers at the same time. You can use an eye-popping and jaw-dropping massive LED video wall in order to make a bold, bright, and big statement. You can also pronounce the logo of your business by using gobo lights on the backdrop.

If you want to take the lighting of your event to the next level then consider using moving lights. They’re also known as moving heads or intelligent lighting that chase the speaker or presenter automatically across the stage. Choose the event production agency in Phoenix that offers modern automated intelligent lights instead of old stationary systems that use mechanical techniques. This way you’ll be able to highlight your products and speakers in an eye-catching and unique fashion.
Don’t Forget AR (Augmented Reality) and VR (Virtual Reality)

First of all, both VR and AR are no longer just the concepts of science fiction. By simply putting an instrument over one's eyes, virtual reality will provide your audience with an experience that they never had before. This technology especially comes in handy if you’re going to have a product launch event. Because you allow all the attendees to experience your newly launched product through VR. Before you think that it’ll be very expensive, let us tell you that this technology is becoming more affordable. It makes it one of the best ways to add a futuristic touch to your event and engage the audience in the best possible way.

Using AR (Augmented reality) is another excellent method to achieve the same. You can use augmented reality to overlay graphics over different spaces of your event’s venue or you can overlay graphics over your products while giving the demonstration. In simple words the possibilities are endless and you can opt for the ones that suit your event and topic the best with the help of your event production partner in Phoenix AZ.
Instagram-Friendly Spots

Instagram is no longer a mere fad. In fact, it has become a lifestyle that currently flaunts more than 1.2 billion active users worldwide. It’s one of the most preferred and commonly used social media platforms in the world, especially by Generation Z and Millennials.

Create a dedicated Instagram location within your event’s space, similar to pop-up stores, where guests can take selfies and photographs. This will help your brand with free social media advertisement and it might turn your event into a hotspot. Make sure that the lighting of this dedicated space is perfect. Otherwise, people won’t be able to capture the photos that they would happily share on their Instagram profiles. Moreover, consider adding a colorful backdrop created with LED walls with your brand’s name and the event’s message. Keep in mind that this space is best created by professionals and you can get help from your event production organization in Arizona.
Social Media Walls

Use social media walls to get the attendees to interact with your event, instead of having them tune out. Whether it is projected onto different walls or displayed on a big clearly visible video screen, a social media wall with real-time text and social media communication regarding your event is one of the best engagement tools. Consider placing a simple posting delay in order to filter out inappropriate posts (if any).
Plan Your Content Accordingly

It’s critical to plan the content of your event that not only covers your goals but also engages the audience throughout the event. Keep in mind that you’ll be using modern technology and your content must be aligned to that. For example, you’ll need to craft some catchy blurbs and slogans that you’ll use on your LED display walls. Moreover, you’ll also be using a streaming platform and you’ll need to create digital presentations as well. This should be repeated in all kinds of communication. Keep in mind that the finest themes are simple to comprehend, well-planned, and engaging. It's also a good idea to have a well-thought-out script in place to keep your entire event organized and running smoothly.

Try to use the same logos, colors, text, format, and any related graphics that you use to market your brand. This will assist to advertise your business while also ensuring that the entire event is cohesive and understandable to your attendees. The best way to make sure that your content is aligned with the production side of your event, work collaboratively with the team of the event production company in Phoenix AZ that you selected. Not only will it help you to save time but it will also allow you to cover all the important details in your content.
Feature Customizable Amenities

It’s always a wise decision to create a dedicated amenity suite that contains multiple event gifts.

That’s because a single particular gift can only appeal to a few people and not all of them. Give your guests the freedom of choice where they can choose a few small gifts or a single large one. Alternatively, provide shopping bags and enable people to pick whatever they want depending on their preferences.
Engage, Engage, Engage

Engage with your audience before, during, and after the event. Because your event is a journey rather than a destination. Therefore, creating opportunities is crucial in order to ensure ongoing engagement and measure the success of your event. It will allow your audience to reflect on and appreciate the event experience in the future.

Never Compromise on the Quality of Equipment

Almost all the practices and ideas that we have mentioned above required high-quality and modern equipment. That’s why we recommend you not to compromise on that. Otherwise, you won’t be able to achieve what you’re aiming for. It’s by far the most important factor that you must keep in mind if you want to make your event look futuristic.

You can only get all the required equipment for such an event from any of the best event production agencies in Phoenix Arizona and GIGRent is one of them. From audiovisual equipment and recorders to cameras, LEDs, and projectors, you can find everything that you want from this event production company for your next event in Arizona.

Contact Experts from GigRent

GIGRent is one of those event production organizations that offer the most advanced and latest equipment for your events. It’s basically a one-stop source for all your event production needs. Other than premium-quality cameras, projectors, LEDs, lighting equipment, etcetera GIGRent also offers an excellent streaming platform known as GIGStream. This solution especially comes in handy if you’re looking for a virtual event and it can easily manage more than 5,000 attendees at the same time.

Choosing GIGRent as your event production partner in Phoenix AZ means that all your unique event production needs are covered. Moreover, the company offers a 24/7/365 technical support service that you can acquire to get all your questions and queries answered and solved respectively.

Furthermore, GIGRent provides cutting-edge services and support not only for your events but also for your offices, residences, and other related spaces. In order to assure you’re the success of your next event, contact GIGRent event production firm in Arizona immediately for the most technologically sophisticated networking, broadcasting, conferencing, and audio/video solutions.