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Future of Hybrid Events Production in Nashville TN

Are you looking to arrange a hybrid event for your organization? Here’s how you can take it to the next level with the help of an event production company in Nashville TN.


Fully digital or hybrid events are becoming increasingly popular, thanks to the global pandemic. Many critics from the corporate event industry now firmly believe that virtual events are going to stay. It also implies that the incorporation of digital and technologically advanced components will become even more critical. Therefore, it’ll be more important than ever to collaborate with your event production organization in Nashville TN at every step of your event. That’s because the success of your event will be majorly (if not fully) dependent on technology. In this article, we will discuss the most effective ways that you can use to make your hybrid event successful.

Understand the Requirements of Your Audience

It’s important to note that because of the changing landscape of the corporate and other types of events the requirements of your audience have also changed. The biggest one is undoubtedly the streaming platform. It’s important to choose a platform that can easily manage all your invited guests.


The easiest way to find the best streaming platform is to contact your event production partner in Nashville Tennessee. Not only will it allow you to find the right technology and platform but it’ll also help you to establish a clear and concise understanding of the priorities of your attendees. You’ll only be able to find the right technology and streaming solution after determining the requirements of both remote and in-person audiences.

Set Appropriate Expectations for Both Virtual and Live Experiences

Preparing your guests for what will happen at your corporate event has always been vital. But it becomes more crucial when you combine both virtual and face-to-face gathering together. This entails ensuring that your virtual attendees know how to check-in. You’ll need to inform your audience whether they need to join virtually or physically, and both parties must also be aware of your event’s agenda.


All promotions and marketing materials should straightforwardly state that your event is going to incorporate both in-person and digital features. Moreover, you can also allow potential guests to choose the distribution method that best suits their comfort level and existing travel possibilities.


We recommend you opt for an interactive platform with a live-chat aspect well in advance of the event to encourage participation. It’s also important to enable your audience to submit questions and recommendations while they’re registering. Not only will it help your audience to direct your content but you’ll also be able to efficiently plan everything aspect of your event. Yet again, you’ll need to consult with the best event production agency in Nashville TN for the most appropriate interactive platform. Because not all the streaming solutions can handle hundreds or even thousands of attendees that won’t suit your large-scale event.

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  • Digital First Approach

    Digital attendance should be kept in mind while selecting room layouts, presenters, and speakers, and the flow of the event. Keep in mind that a remote audience will not have the same attention span as a local audience. Furthermore, the digital audience will also need to interact with experts and professionals attending the events in person. Your virtual attendees will be interested in meeting with exhibitors, asking speakers questions, and networking with other industry specialists.


    Try to divide your whole event into multiple more focused and engaging segments in order to keep your virtual attendees involved. You may plan extra activities for the in-person attendees between the segments by going off-screen, such as networking sessions and meals.


    The primary point is that you want individuals who can't attend in person to consider your event important. A great way to keep your virtual audience engaged is to use modern and advanced audio/video equipment. Not only will it cover all the individuals attending the event virtually but it’ll also ensure that each person attending the event virtually, can listen to everything clearly. As we mentioned earlier, event production is the most important part of your hybrid events and whether you like it or not, the future of large-scale events is hybrid. That’s why the first and most important step after establishing the event’s agenda and goals is to hire the best event production organization in Tennessee.

  • Provide Shared Experience

    The concept of hybrid events is unique in multiple ways. It allows both virtual and physical audiences to experience everything that your event has to deliver together that elevates the overall experience. Feel free to ask for a real-time response from the virtual audience just as frequently as they do from those who are in attendance in person. Not only will it keep the virtual attendees engaged but it’ll also encourage them to interact with each other when required. 


    Consider using live polls, voting, and Q&A sessions to engage the virtual audience while the event is taking place. If you can afford it, then try sending something special to the virtual participants before or after the event. This will make them feel like they are a part of everything that’s happening or happened on site. Additionally, keep track of the analytics that your streaming solution offers, and don’t hesitate to ask your event production firm in Nashville for help to utilize the data effectively. 

  • Work with Event Production Partner at Every Stage

    A solid collaboration with an event production company in Nashville TN hosting the face-to-face gathering is required for a successful hybrid event. That involves not only having high-speed internet and robust audiovisual equipment and professional staff to handle technical concerns. But also customizing event production for virtual participants through technological tools, breakout areas, and optimized room layouts.


    Choose the event production partner in Nashville Tennessee that offers 24/7 technical support, a great streaming solution that can manage at least a couple of thousand attendees. Moreover, your event production partner must be your single-stop solution which means that it must have all the required equipment for your hybrid event that you can easily rent. 

  • Keep the Registration Process Flexible

    Because travel limitations change from day to day, you must make it easy for participants to adjust their arrangements easily. Your flexibility of registration should be extended to the agenda as well, especially for those who are unable to attend in person. Make sure that all your attendees have the option to choose whether they want to attend your event in person or virtually. 


    Make it easy for the people to join the event virtually if they can’t travel right now and allow people to opt for in-person attendance if they can and want to. Not only will it increase the number of people attending your hybrid event but it will also improve their engagement. 


    There may be people who are not able to commit to attending your event in-person right and there might be people who can attend the event in-person but you’re not aware of that. Therefore, keep your registration process flexible for the convenience of your attendees. But it’s only possible if you have an appropriate solution to collect that data. Find the event production company in Nashville TN that offers an online white-label platform that allows you to gather all the information about your attendees. 

  • Encourage Collaboration

    One of the biggest challenges associated with hybrid events is facilitating interactions between both of your audiences. One way to deal with this problem is to put an onstage screen in order to enable your virtual audience to participate by asking questions. You can also arrange one-to-one sessions where your virtual audience can offer their opinions and exchange knowledge with experts sitting in person. 


    It's critical to incorporate as much audience participation as possible during the sessions in order to keep everyone equally engaged. Regardless of the number of people in the room, you must accept as many questions as your virtual attendees want to ask. You can only achieve it by using the right technology that you can acquire from the selected production company in Nashville. Make sure that you utilize the power of digital equipment as much as possible to encourage collaboration.

Make Your Hybrid Event a Success

One of the key benefits of a hybrid event's digital side is that you can record the content that can be used in multiple ways even after your event has ended. Make your event conversations available as a community resource to open doors to new possibilities for networking. Encourage attendees to network in your virtual event by exchanging virtual business cards. Those who were unable to attend the live event might access the recorded sessions depending upon their virtual capacity. 


Rent modern and technologically advanced video recording equipment from your event production partner in Tennessee to ensure that the recording of your hybrid event can be used later on.

GIGRent is Your Best Choice

If you want to perform everything mentioned above and achieve all the goals in the most effective and efficient manner, then consider contacting GIGRent for your hybrid event today. It’s one of the best event production companies in Nashville TN that offers all the required equipment based on cutting-edge technology. Whether your event needs video recording, LED video walls, or premium-quality projectors, GIGRent got that covered. 


GIGSteam is one of the best online streaming platforms that you can use to manage all your virtual attendees. This streaming solution is capable of managing more than 5,000 individuals at the same time. Moreover, it also offers analytics that you can use to collect required data. Its ease of use, responsiveness, and ability to run on all types of internet connections make it a single-stop streaming solution for your hybrid or purely virtual events. 


You can also hire professionals from GIGRent to manage everything regarding the production side of your event. Not only will they install the equipment but they’ll also manage and monitor it throughout your event. Lastly, you can also rent equipment to install in your house, office or any other place for as long as you want for improved performance and productivity. 

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